Twitter continues to grow, it now boasts over 8 million users. Many prominent users of Twitter have long noted it’s ability to drive traffic and buzz about a product, service, website or idea. Not only have individuals taken to marketing themselves using the microblogging service, companies are starting to realise it’s true potential.
One Twitter tool that should be used any person who is attempting to market themselves appropriately is Monitter. This service is an Ajax-powered website that searches the Twittersphere for keywords that you specify.
For instance, if you are a printing company and you wish to capitalize on converting designers to using you as their printing service, you could specify keywords like “printing”, “printers” and “posters” as they are things that you provide. Monitter would then scan the Twitter API for any tweets that mentioned what you had decided to search for.
The example below uses the words “skype”, “tweetdeck” and “digg”. These are words I would expect to be mentioned many times in a short period of time:
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This service can be a very useful tool should you need to get idea of what people are saying about a certain phrase on Twitter. If used correctly, it could make your customer service the best in the land.
